Privacy Policy

Realty One Group, Inc. PRIVACY POLICY Effective: March 8, 2024

Scope of this Policy

Thank you for visiting Realty One Group, Inc. owned and operated by Realty One Group International, Inc. (referred to as “Realty One,” “us,” “our,” “we”). We respect your privacy and have established and implemented this Privacy Policy to inform users of our websites, our clients, our agents, brokers, our franchisees, partners, and our applicants of what personal information we collect, and how we use, share, and protect such information. If you have any questions regarding this information or our privacy practices, please see the section entitled Contact Us at the end of this Privacy Policy.

Agreement to Terms

If you do not agree with the terms of this Privacy Policy or our Terms of Use, then you should immediately discontinue use of the Realty One websites and/or our agent/broker/franchisee onboarding website (collectively, the “Sites”), our mobile application (the “App”) and/or our services (collectively with the Sites and the App, the “Services”) without providing us any personally identifiable information.

Effective Date and Changes to this Policy

This Privacy Policy is effective as of the date above and will remain in effect until a new policy supersedes it. We may choose to update this Privacy Policy at our discretion, so you should check this page periodically as the terms may change from time-to-time. The most recent version of the Policy will be reflected by the “Effective” date noted at the top of the page. In the event of a material change to this Privacy Policy, we will provide a conspicuous message through the Sites and App, via an email address associated with your account, or via another communication method we deem reasonable, informing you of the change. Your affirmative consent or continued use of the Services will constitute your acknowledgment of this Policy in its current version and your understanding of the terms of this Policy.

The Information We Collect

The types of personal information we may collect and process about you may include:

  • Personal identifiers, such as your first and last name, email address, phone number, billing and home shipping address, screen name, date of birth, account name and password, social security number (used as a passcode for private documents, or if you are an agent), driver’s license or other national identifier, agent license, marketing preferences, correspondence and chat, signature, and payment card or other bank account information;
  • Internet or other electronic network activity information, including browsing history and search history, and information regarding your interaction with a website;
  • Device Information, including device and browser type, operating system type, online identifier, Internet Protocol address, and unique device identifiers;
  • Professional or employment-related information and history, including resume or potential onboarding information (for example, when you submit an application); any onboarding information including but not limited to tax forms, hire date,  emergency contact information, referring agent, agent home office and office address, agent franchise/brokerage membership, MLS identifiers, license information, and W9 information;  agent biography; agent transactions/homes sold; background and credit checks of franchisees (where permitted by applicable law); languages spoken; and any professional social media links;
  • Commercial information, such as your purchase history for merchandise and/or event tickets;
  • Geolocation information;
  • Visual information such as a photo used on your agent profile or otherwise used on our Services;
  • Hobbies or other interests, when included in your profile;
  • Characteristics of protected classifications, such as age;
  • Survey information, including referring agent, broker or office, or when you complete any forms, or respond to a survey or questionnaire, we collect the personal information you provide; and
  • Inferences drawn from any information to create a profile about you reflecting your preferences or behaviour.

Some of the information described above may qualify as “Sensitive Personal Information.” In particular, Sensitive Personal Information includes social security number, driver’s license or other national identifier, payment card or other bank account information, and characteristics of protect classifications. We collect and use Sensitive Personal Information to: provide the Services to you; ensure the security and integrity of the payment process and our systems; undertake activities to verify or maintain the quality or safety of our Service; detect, prevent, and investigate security incidents and other malicious, deceptive, fraudulent, or illegal actions; and to ensure the physical safety of natural persons.

We collect such personal information directly from you when you visit the Services; provide information to one of our agents; submit registration forms, feedback forms, order forms, franchisee forms, or an application; participate in a survey; or when you otherwise contact us. We also collect information from the device that you use to access the Sites or App and from cookies and similar technologies. We may also collect some personal information about you from third parties, including social media networks when you post reviews or comments on our social media pages, references from past employers when you submit an application to us to participate as an agent, broker, or franchisee, or background and credit checks for franchisees.

You are not required to provide all personal information identified in this Privacy Policy to use our Services, or to interact with us, but certain functionality will not be available if you do not provide certain personal information. For example, if you do not provide certain personal information, we may not be able to respond to your requests, perform a transaction with you, engage you as an agent, partner or franchisee, or provide you with marketing that we believe you would find valuable.     

Cookies 

We store information collected automatically through cookies and other similar technologies on the Sites. A cookie is a small string of information that a website that you visit transfers to your browser for identification purposes. Cookies can be used to follow your activity while using a website or across websites, and that information helps companies understand your preferences and tendencies, as well as improve and personalize your website experience. Some cookies are necessary to operate a website, while others can be functional, analytical, or used for targeted advertising (as discussed in more detail below). More information about cookies and how they work is available at www.allaboutcookies.org

Cookies on our Sites are generally divided into the following categories:

  • Strictly Necessary Cookies: These are required for the operation of our Sites.  They include, for example, cookies that enable you to log into secure areas.  These cookies are session cookies that are erased when you close your browser.
  • Analytical/Performance Cookies: These allow us to recognize and count the number of users on the Sites and understand how such users navigate through the Sites (e.g., when and which pages are visited, in what order the pages are visited, how long a user may stay on a particular page, and where a user is located).  This helps to improve how the Sites work, for example, by ensuring that users can find what they are looking for easily.  These cookies are session cookies which are erased when you close your browser. We use Google Analytics for part of this process. For more information about Google Analytics, please visit www.google.com/policies/privacy/partners/ and www.google.com/analytics/learn/privacy.html. You can opt-out of Google Analytics' collection and use of data generated by your use of the Sites by going to http://tools.google.com/dlpage/gaoptout.         
  • Functional Cookies: These improve the functional performance of the Sites and make it easier for you to use.  For example, cookies are used to remember that you have previously visited the Sites and asked to remain logged into them (e.g., saves your username and/or shopping cart).  These cookies qualify as persistent cookies, because they remain on your device for us to use during your next visit to the Sites.  You can delete these cookies as detailed below.
  • Targeting Cookies: These record your visit to the Sites and the pages you have visited and the links you have followed, to recognize you as a previous visitor and to track your activity on the Sites and other websites you visit.  These cookies are used to display ads on other websites based on your visits to the Sites and other online activity. These cookies qualify as persistent cookies, because they remain on your device for us to use during your next visit to the Sites. You can delete these cookies as detailed below. 

You can prevent the use of certain cookies by modifying your Internet browser settings, typically under the sections “Help” or “Internet Options.”  Some browsers are listed below for more detail:

If you disable or delete certain cookies in your Internet browser settings, you may still access the Sites, however, you might not be able to access or use important functions or features of the Sites, and you may, for example, be required to re-enter your log-in details. 

To learn more about certain cookies used for interest-based advertising by third parties, including through cross-device tracking, and to exercise certain choices regarding such cookies, please visit the Digital Advertising Alliance, Network Advertising Initiative, Digital Advertising Alliance-Canada, European Interactive Digital Advertising Alliance or your device settings if you have the DAA or other mobile application.

App Behavior

Our App uses first party cookies and other methods to track App activity. We also use third party cookies and other methods to track App activity and disclose it with third parties. First party cookies are used to provide you with a better in-App experience. Third party cookies gather information to engage in behavior-based advertising and capture analytics.

Do Not Track

Realty One respects your privacy, but we do not alter the information we collect or change the Services upon receiving “do-not-track” signals we receive from your browser, as the term appears in Cal. Bus. & Prof. Code §§ 22575(b)(5). For more information about DNT signals, visit http://allaboutdnt.comReality One, however, recognizes the Global Privacy Control (“GPC”) as a valid request from you to opt out of non-essential cookies.

Children’s Privacy

The Services are not intended for users under the age of 16. We do not knowingly or intentionally gather personal information about visitors who are under the age of 16. If you are aware of, or suspect that, someone under the age of 16 is using the Services without permission, please notify us immediately by contacting us as detailed below. If you have questions or concerns about the Internet and privacy for your child, we encourage you to check out the FTC Guidelines for protecting your child’s privacy online.

How We Use Your Personal Information

We use or otherwise process your personal information to:

  • Provide the Services, and goods or services requested by, or reasonably anticipated within the context of our relationship with, you.
  • Communicate with you, including responding to your inquiries or requests, requesting feedback, and managing our relationship with you.
  • Analytics and personalization, including analyzing use of the Services, improving the Services, creating or developing new technologies or features of the Services, and to conduct research and analytics, including to improve our marketing campaigns.
  • Marketing and promotional purposes, including sending marketing, advertising, and promotional communications; showing you advertising that we or our partners believe is tailored to your interests; and administering contests, events, surveys, and promotions.
  • Evaluate your eligibility for becoming an agent, partner, or franchisee.
  • Manage our business operations, including supporting our core business functions, and providing and maintaining the functionality of our Services.
  • Security and fraud prevention, including protecting the security and effective functioning of the Services and information technology systems and detecting security incidents and protecting against malicious, deceptive, fraudulent, or illegal activity or prosecuting those responsible.
  • Legal rights and obligations, including to address our compliance and legal obligations and exercise our legal rights.
  • Google Calendar integration, Realty ONE Group provides a Google Calendar integration to the Brokers. If they do decide to use the integration, users will be able to view, create, edit, and delete their own events on Google Calendar within our zONE Broker platform. Users will also be able to see their primary Google Account email address, see personal information (including any personal information they made publicly available), and associate them with their personal information on Google.

8. How We Share Your Personal Information

We will never share your personal information for marketing purposes outside of the third parties that support our business. We may share your personal information with the following entities, where applicable:

  • Group companies of Realty One, including our parent, Realty One Group International, Inc. and Realty One Group Affiliates, Inc.;
  • Advisers and financial institutionsincluding, auditors, notaries, business continuity support service providers, and legal, tax, and risk and compliance advisors;
  • Service providers and suppliers, including, IT outsourcing, marketing, shipment processing, client management, event management, applicant management, and payment processors. In some instances, service providers will be directly responsible to you for their use of your personal information. They may be obliged by law to provide you with additional information regarding the personal information that they hold about you and how and why they process that information. Further information may be provided to you in a separate notice or may be obtained from such service providers directly, for example, via their websites;
  • Advertising networks, including Google, Facebook, LinkedIn, and Bing to provide you with relevant marketing;
  • Other users of the Sites, when your agent or member bio, contact information, photo, or interests are published;
  • Other users of the App, if you choose to engage in the opportunity to post comments, or reviews, in a public forum. If you decide to submit information in this manner, that information may be publicly available.
  • With third parties in connection with a change to the control or financial status of the company, including a corporate restructuring, sale, acquisition, financing, reorganization, bankruptcy, receivership, transfer, assignment of assets, or business merger or divestiture. Personal information and other information may be shared in the diligence process with counterparties and others assisting with the transaction and transferred to a successor or affiliate as part of that transaction); and
  • Government bodies, dispute resolution organizations, law enforcement agencies, or third parties, in connection with (a) responding to a subpoena, search warrant, or other lawful request for information that we receive; (b) cooperating in a law enforcement or similar investigation; or (c) otherwise protecting our rights, as applicable.
  • Our Partners. We share your information with our partners and vendors to provide Services.

If you have questions about the parties with which we share personal information, please contact us as specified below.

 

 

Your Privacy Choices

If you no longer want to receive our newsletter, emails or other marketing communications, you may unsubscribe at any time by following the “unsubscribe” link at the bottom of our emails, by responding with “STOP” to any text message you receive from us, by accessing the email preferences in your account settings page, or by emailing us as detailed below. Please note that you cannot unsubscribe from certain correspondence from us, including messages relating directly to your account or inquiries placed through the Services.

With exceptions, you may be able to view, amend, or delete your information by contacting us as detailed below, or through your account by logging in with your username and password.

How We Store and Safeguard Your Information

We maintain reasonable technical and organizational measures to protect personal information from loss, misuse, alteration, or unintentional destruction. Unfortunately, the transmission of information via the Internet is not completely secure and we cannot guarantee the security of your information as it is transmitted to us. To the extent permitted under applicable law, we assume no liability or responsibility for disclosure of your information due to errors in transmission, unauthorized access by third-parties, or other causes beyond our control.

You play an important role in keeping your information secure. You should not share your username or password for your Realty One account with anyone. If you have reason to believe that your account is no longer secure, please contact us immediately as detailed below.

11. Additional Disclosures for California Residents

This section describes how we collect, use, disclose, and/or “sell” (as defined under California law) the personal information of California consumers, and the rights you may have under California law. These disclosures are intended to supplement this Privacy Policy with information required by California law.

To understand what personal information we may have collected about you in the past 12 months, and from where we collected it, please see the section The Information We Collect above.

We collect this personal information, as further described in the How We Use Your Personal Information section above, to operate, manage, and maintain our business, to provide our products and services, and to accomplish our business purposes and objectives.

In the past 12 months, we have disclosed the following categories of personal information for business or commercial purposes to the categories of recipient listed below:

For more information on how your information is shared, please see the How We Share Your Personal Information section above.

Your Rights

Under California law, you have a right to notice, upon collection, of the categories of personal information collected and the purposes for which the information will be used. We have provided this noticed through this Privacy Policy. In addition, California residents have additional rights, subject to certain limitations, including:

  • Access:  You have the right to access a copy of the categories and specific pieces of personal information that we have collected about you.
  • Correction: You have the right to request that we correct inaccurate personal information that we hold about you, taking into account the nature of the personal information and the purposes of the processing of the personal information.
  • Deletion: You have the right to request that we delete or anonymize your personal information, with certain exceptions.
  • Sale/Sharing Opt-out: You have the right to opt-out of the sale of your personal information.
  • No Retaliation: You have the right to be free from discrimination for exercising your rights.

Exercising Your Right to Access, Correction, or Deletion

To submit a request to access, correct, or delete your information as a consumer or as an authorized agent, please contact us as indicated below, with the subject line “Privacy - California” so that we can get your email to the right team, or log-in to your account via the Services. You may also click this link and follow the instructions Consumer/Data Subject Request Portal. Once we receive a request, we will take steps to verify your request. We will ask for information that is reasonable in light of the nature of your request.

If an authorized agent is used to make a request on your behalf, we require the authorized agent to provide proof that you gave them permission to submit the request on your behalf. We may also require you to verify your identity directly with us.

Sale of Personal Information

Realty One does not sell or share personal information in exchange for money. However, our use of some cookies and similar technologies may be considered a “sale” under California law. California law defines “sale” broadly to include any disclosure of information in return for any value. The value does not need to be monetary like in a traditional sale.

The categories of personal information disclosed that may be considered a “sale” under California law are: Identifiers, Device Information, Internet or Other Electronic Network Activity, Geolocation Information, and Inferences.

The categories of third parties to whom personal information was disclosed that may be considered a “sale” under California law are: Advertising networks.

You may exercise your right to opt-out of “sales” by clicking this link and following the instructions: Do Not Sell My Info.  We also recognize the GPC as a valid request from you to opt out of “sales” of personal information.

Your request to opt-out of sales of personal information will be linked to your browser only. As such, you will need to apply these setting on each device and browser from which you wish to opt out. Similarly, if you clear your browser’s cache (such as by deleting cookies), you will have to apply this setting again.

We do not sell, or have actual knowledge of any sale of, the personal information of minors under 16 years of age. We do not share or sell leads’ phone numbers to 3rd Parties for promotional purposes.

Third-Party Links

In an attempt to provide increased value to our visitors, we may choose various third-party websites (e.g., social media networks, e-commerce platforms) to link to within our Services. We have no control over these linked sites, each of which has separate privacy and data collection practices independent from us. As such, we have no responsibility or liability for these independent policies or actions and are not responsible for the privacy practices or the content of any such websites. We do not share or sell leads’ phone numbers to 3rd Parties for promotional purposes.

Contact Us

If you have questions or comments regarding this Privacy Policy or our privacy practices, or would like to inquire about or exercise your rights, please contact us at:

Realty One Group, Inc.

(949) 596-4300

23811 Aliso Creek Rd Ste 168, Laguna Nigel CA 92677

For Agent, Broker, or Franchisee Requests: helpdesk@realtyonegroup.com

For All Other Requests: privacy@realtyonegroup.com

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